One of the customary events bringing Arçelik A.Ş. and its suppliers together was held in the Thailand Plant on February 1ST , 2017. In this type of event organized for the first time in the ASEAN region with the participation of almost one hundred suppliers, Arçelik A.Ş. was represented by the Purchasing Director, EMİN BULAK, Global Purchasing Managers, the Thailand Regional Purchasing team and and senior staff of the Thailand Plant.
In the subject event, the CEO of Arçelik A.Ş. , Hakan Bulgurlu's video especially prepared for the event has been shared with the participants. In his speech in the video, Hakan Bulgurlu by emphasizing the importance of the Thailand Plant within the structure of Arçelik A.Ş., he started by thanking all the suppliers who provided support to this development. Bulgurlu, by mentioning the global growth objectives of Arçelik, he marked the importance of the ASEAN region, which Thailand is part of. In order to achieve sustainable growth, in addition to investments, with the opening of new R&D centers and with the contribution of expert R&D staff, Arçelik will be able to create a difference in the sector of household goods, in the fields of technology and innovation. By pointing out the critical roles undertaken by suppliers, Bulgurlu stated that "destructive innovation can only and only be achieved with the participation of suppliers". He concluded his speech by requesting the suppliers' cooperation in technology sharing and development of common projects.
The Purchasing Director, Emin Bulak in his speech, provided information about Arçelik's investment activities covering DEFY, Dawlance and ASEAN. With these investments, in the 2008-2015 period, the number of countries where Arçelik is active increased from 88 to 135 and the number of production facilities augmented from 11 to 18. In this event he conveyed to the ASEAN region suppliers once again, the Purchasing strategies communicated for the first time during the Global Suppliers Summit held in Istanbul in 2016. Messages covering mottos : "Connect & Grow, Lead the Change, Learn Together, Look Further" were also shared with the audience.
Purchasing-Overseas Operations Group Manager, Utku Yazıcıoğlu started his speech by sharing general information with the ASEAN region suppliers on the Koç Group, Arçelik A.Ş. and Arçelik's trade marks. Yazıcıoğlu by also mentioning about the structuring of the global purchasing organization, he stated that with the contribution of 220 purchasing staff in eight different locations, the communication and cooperation network with suppliers is strengthening day by day.
The Thailand Purchasing Manager, Cenker Tezel, mentioned about the milestones and the short term objectives of the Thailand Plant and emphasized the importance of transparency and the sustainable supplier relations. He stated that the cooperation established in this connection, would strengthen the global suppliers network of Arçelik and would provide growth opportunities to suppliers in this context.
The Thailand Factory Director, Yüksel Atilla, mentioned about the global network and the success of the Beko trade mark. He also touched upon the mid term growth plans for Beko in the ASEAN region, product road maps and patented product technologies to differentiate Beko in this market. He conveyed his expectations of the suppliers for cooperation in the fields of innovation and participation in the design regarding the process for new product introductions.
After the presentations, six suppliers have been awarded in the categories of the best quality and the best delivery performance. As the next step, the suppliers found the opportunity to visit the factory and examine the production lines. In the continuation of the event, the suppliers were also given the opportunity to meet one-to-one with Global Purchasing Managers in four separate sessions. The event ended with a celebration cocktail organized at the end of the day.